Go-To-Market Alignment Package

What You Deliver

• ICP + Buyer Journey (combined)

• Positioning & value prop refinement

• Channel strategy (events, paid, outbound, partnerships)

• Marketing-to-sales workflow alignment

• KPI framework tied to education buying cycles

Outputs

• GTM Strategy Deck

• ICP + Journey Documentation

• Channel & Campaign Blueprint

• Measurement & reporting framework

Timeline

• 6–8 weeks